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Outdoor Traveler Program

Download a pdf version of our Outdoor Traveler Program brochure with more information about the program.

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Become a Member

Become a Member

Grab your share of the fastest growing leisure market segmentt.

Become Member

Power of the Brand

Our hospitality program exclusively targets the outdoor enthusiasts market with a wealth of marketing opportunities

Forging an Instant Alliance

The true power of the Outdoor Traveler Destinations program lies in our unique knowledge, reach, and experience with the outdoor enthusiasts segment.  A strength fortified from our ownership's long-term relationship with the world's number one outdoor retailer Bass Pro®.

Resulting from this relationship and others within the industry, our members are afforded exclusive sales, marketing and product development opportunities. 

This hospitality program will exclusively target the outdoor enthusiasts market with a wealth of marketing opportunities:

  • Database
  • Web Site
  • Television & Radio
  • Strategic Marketing
  • Direct Mail
  • Targeted Promotions
  • Special Events

Members will also be supported by a variety of brand initiatives including a signature directory, distinctive Web presence, brand collateral, national consumer and travel trade advertising, e-marketing, public relations & social media support, in addition to consumer and travel-trade promotion/trade shows/special events. Outdoor Traveler Destinations will also target the global travel agent community via a series of sales initiatives that drive revenue through GDS platform. Travel agencies, tour operators and consortia that specialize in outdoor/adventure travel are the key target groups.

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